Joe Paterno beer line to be brewed in Pennsylvania
Duquesne Launches New Lager with Legacy Series Can Honoring Joe Paterno
Latrobe, PA — Latrobe, Pennsylvania-based Duquesne Brewing Company today announced it is
launching its inaugural run of Duquesne Lager by honoring legendary football
coach Joe Paterno with a specially designed Paterno Legacy Can. The effort is a
partnership between Duquesne Brewing and consulting group Blue Line 409
It is an All-American beer; American-owned and brewed in Latrobe employing
union workers. The location of the brewery in Latrobe is particularly fitting as it
is the hometown of Joe Paterno’s wife Sue and is also where the couple was
married in 1962.
The decision to honor Paterno was made over one year ago. The Pennsylvaniabased
Company decided to honor Paterno for his long-time service to the
Commonwealth on and off the field in education, athletics and philanthropy. To
that end a portion of the proceeds will fund philanthropic causes to be chosen by
the Paterno Family.
The beer is a Vienna-style Lager and will be available in mid-August. Duquesne
Lager will come in 12 and 24 packs of 12 ounce cans featuring Joe Paterno’s
image and listing some of his many lifetime accomplishments. The packaging
artwork is being finalized and will be released in July.