Earlier this year, some took to LEGO’s online message board, creating a petition calling on the company to avoid making any Simpsons-themed toys.
“I say no to Simpsons. It is not appropriate at all for LEGO’s age group. It’s not really appropriate for anyone,” wrote one contributor.
The company has made billions off other themed LEGO toys that could also be considered unsuitable for young children, including the lucrative Star Wars line.
And this is not the first time LEGO has faced criticism over its toys. An academic in New Zealand recently released a research paper noting that today’s LEGO characters are looking increasingly angry and carrying more weapons.