HERSHEY, Pa. — A new, massive REESE'S cup will be hitting store shelves.
The Hershey Company announced the limited-edition Jumbo Cup product, which is the equivalent of four REESE'S king-size cups in one (a.k.a. one full king-sized pack) while still maintaining the ratio of chocolate to peanut butter fans adore.
"There's nothing quite like our iconic combination of chocolate and classic REESE'S peanut butter, so we're making REESE'S fans dreams come true by quadrupling the size of our fan-favorite King Size Peanut Butter Cups," said Melissa Blette, REESE'S senior brand manager. "We've seen the passion that fans have for the brand, and we're excited to bring a new, larger cup for them to continue enjoying the chocolate and peanut butter goodness that only REESE'S peanut butter cups can provide."
The REESE'S Jumbo Cup will be available this summer at select retailers nationwide, while supplies last.
